DIgital Transformation

Business Transformation Package


GeoCommerce – Strategic Brand & Commerce Buildou
Timeline: 10-12 Weeks
Project Oversight: Dedicated Brand & Tech Consultant

 

1. Brand Foundation & Identity Systems

Establishing a distinct and enduring market presence through strategic brand assets and visual systems.

  • Brand Positioning & Market Differentiation Strategy

  • Comprehensive Branding Kit (Logo Suite, Typography, Colour Systems, Iconography)

  • Packaging Conceptualisation & Prototyping Support

  • Platform-Agnostic Social Media Strategy Framework

  • Investor-Ready Brand Launch Deck (Custom-designed presentation for funding, trade, or retail)

2. Experience Design & User Journey Architecture

Designing intentional digital journeys to drive performance across acquisition, engagement, and retention.

  • Bespoke Figma Interface Design (Desktop + Mobile)

  • Strategic UX Architecture (Wireframes, CTA Mapping, Page Flow Logic)

  • UI System Development (Design Tokens, Responsive States, Reusable Patterns)

  • Brand-Aligned Visual Language Across Storefront & Owned Assets

3. Commerce Infrastructure & Shopify Engineering

Custom-engineered Shopify environment with global capability, performance scalability, and integrated functionality.

  • End-to-End Shopify Store Development (Liquid, Sections, Dynamic Blocks)

  • Bespoke Functionality (Custom Apps, Wishlist, Gifting Logic, Advanced Filtering, Cart Enhancements)

  • Mobile Application Buildout (Branded Hybrid App)

  • Modular & Expandable Architecture (Reusable Sections, Metafields, Schema Flexibility)

  • Shopify Markets Configuration for Internationalisation

  • Multi-Language and Multi-Currency Setup (Geo-detection, UX Adaptation)

 

4. Data, Performance & Operational Frameworks

Equipping the business with systems to manage, measure, and scale growth from day one.

  • Performance Dashboard Configuration (GA4, Meta, Shopify Analytics)

  • SEO Technical Baseline Setup (Structured Data, Tags, Load Speed, Sitemap)

  • Automated Commerce Flows (Email Sequences via Klaviyo or Similar)

  • CRM, Logistics, and Payment Gateway Integrations (As Applicable)

  • Premium Asset Licensing for Commercial Fonts, Icons & Design Elements

5. Governance, Support & Strategic Oversight

Ensuring brand integrity, technical stability, and commercial readiness at every stage.

  • Assigned Project Manager (Tech, Design, and Brand Alignment)

  • Strategic Review Sessions (Pre-Launch, Launch Week, Post-Market Entry)

  • Structured Training & Asset Handover (Admin Access, Codebase Ownership, Manuals)

  • Launch Phase Monitoring & Real-Time Issue Management (Day 0 Oversight)

Final Package Deliverables

  • Full Shopify Commerce Deployment

  • Comprehensive Brand Design Files (Figma, Vector, Packaging)

  • Brand Launch Deck (Editable + PDF Export)

  • Admin & Analytics Dashboards

  • Commercial Use Licenses

  • Full Training + Documentation Package